Brochure: wholesale price
A typical US business buyer pays a median of $0.39 per unit at small order quantities, falling to $0.045 at volume. These medians come from published supplier pricing. Treat them as a starting point, not a binding quote. Your spec and quantity set the final price.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $0.39 |
| 1,000–4,999 units | $0.13 |
| 5,000–9,999 units | $0.08 |
| 10,000–24,999 units | $0.055 |
| 25,000–99,999 units | $0.045 |
What moves the price
For brochure, the drivers are burnout residue, material, print resolution, green strength, compatibility with investment casting, page count, binding, carbon copy — the spec them differently and the same item lands at either end of the band.
Published US-facing wholesale pricing for brochure-style mailers is available from 4OVER4, with direct-mail brochure pricing at $0.48 for 500 pieces falling to $0.07 at 25,000 pieces, and medical brochure pricing at $0.31 at 500 pieces down to $0.04 at 25,000 pieces. These prices move mainly with sheet size, folds/panel count, paper stock/weight, print coverage, and mailer features such as windows or self-seal closures; custom-die, security, and specialty stocks push cost up. Realistic supplier routes are online trade printers such as 4OVER4 or direct-mail/print houses that quote based on a supplied spec, rather than off-the-shelf retail printers
Paying more than the median?
If you reorder brochure regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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