Rollstock Film: wholesale price
A typical US business buyer pays a median of $110.00 per unit at small order quantities, falling to $48.00 at volume, on a typical 35-day lead time. These medians come from published supplier pricing. Treat them as a starting point, not a binding quote. Your spec and quantity set the final price.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $110.00 |
| 1,000–4,999 units | $95.00 |
| 5,000–9,999 units | $82.00 |
| 10,000–24,999 units | $70.00 |
| 25,000–99,999 units | $58.00 |
| 100,000+ units | $48.00 |
What moves the price
For rollstock film, the drivers are gauge, material, shrink ratio, clarity — the spec them differently and the same item lands at either end of the band.
Published supplier pricing for custom printed rollstock is rarely shown openly, so the best real-world anchors are vendor pages that quote standard shrink/rollstock film at roughly $85-$120 per roll for common gauges, with premium/custom printed grades reaching $150-$250 per roll. Actual price moves most with gauge/thickness, structure (single-layer vs. multi-layer barrier), print coverage/colors, and order size; clarity and shrink ratio also affect resin selection and film performance. Realistic supplier routes are direct-flexible-packaging converters and trade suppliers such as ePac-style converters or overseas manufacturers/importers, with imported landed-equivalent pricing often lower but more variable on freight, duties, and MOQ
Paying more than the median?
If you reorder rollstock film regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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