Brand Label: wholesale price
A typical US business buyer pays a median of $0.165 per unit at small order quantities, falling to $0.035 at volume, on a typical 10-day lead time. These medians come from published supplier pricing. Treat them as a starting point, not a binding quote. Your spec and quantity set the final price.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $0.165 |
| 1,000–4,999 units | $0.10 |
| 5,000–9,999 units | $0.065 |
| 10,000–24,999 units | $0.048 |
| 25,000–99,999 units | $0.035 |
What moves the price
For brand label, the drivers are variable data, material, adhesive type, print method, size, fold type, placement, wash durability — the spec them differently and the same item lands at either end of the band.
Real published wholesale label/sticker pricing is driven mainly by size, material, finish, and format: Cubit lists 250–999 at $0.08–$0.25, 1,000–4,999 at $0.05–$0.15, 5,000–9,999 at $0.03–$0.10, 10,000–24,999 at $0.025–$0.07, and 25,000+ at $0.02–$0.05 per label. Similar wholesale sticker suppliers show the same cost curve, with 500 units around $0.42 and 1,000 units around $0.28 for a medium vinyl die-cut sticker, while rolls can reduce cost further at higher quantities. For toys/games branding, realistic routes are US-facing digital label printers for shorter runs and imported factory-direct roll labels for larger runs; wash durability, lamination, and roll vs. sheet format are the biggest upward price drivers.
Paying more than the median?
If you reorder brand label regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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